By using the latest software
and equipment to produce accurate digital proofs, Smith-Edwards-Dunlap
of Philadelphia strives to create a defect-free commercial printing
product. SED fuses modern technology with the values that have kept
our commercial printing company in business since 1880. The result is
a product that exceeds customer expectations.
Digital proofing is a highly critical component in the commercial printing
process. A prototype of the job is produced for the customer’s
review and approval. Smith-Edwards-Dunlap uses three different types
of digital proofing: Sherpa®, HP®, and
Fuji Final Proof®. SED’s expert digital proofing
staff evaluates the job and then produces the appropriate proof, based
on the nature and content of the piece.
Smith-Edwards-Dunlap houses state-of-the-art
equipment that can accurately portray color, shadow, and tone. Many
customers send files from uncalibrated screens and are therefore unable
to see color inconsistencies. SED utilizes the latest technology to
make sure that the colors of their finished commercial printing products
come through as they were intended, if not better.
Sherpa. Comparable to a Digital Blueline,
a Sherpa is usually used for commercial printing products that do not
have photographs. Sherpa is used for the confirmation of page content,
colorbreak, and pagination.
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